In switching to Republic Wireless last month, I almost immediately began receiving telemarketing calls from one specific number, and sales texts for the first time since 2009. Mildly annoying the first time, unacceptable after about the third one.
I don’t know if it is related to switching my number to Republic, or all of the rental applications we have been filling out lately as we look to move.
Android operating system to the rescue.
In two clicks, I downloaded a Call Blocker and have installed it, adding that number to my blocked call list.
Think of your WordPress web site as a (relatively disorganized) drawer in your garage. In serving up a website, a browser and server work together to organize the contents of that drawer according to what a user wants to see. Each page has potentially dozens of resources associated with it, from tracking scripts to images to CSS files to php scripts. Each time a new resource is needed, it’s as though your web server is having to open the drawer, root around inside for the resource, and close the drawer.
Depending on the size of the resource and the bandwidth it takes to deliver it, you are often looking at “opening and closing the drawer” hundreds of times for even one page. Multiply that type of action with even a modest bump in traffic, and it’s easy to see why your $3/month hosting package crumples under the weight of your WordPress site.
What makes a WordPress site so great (usability, simplicity for even the most novice end user, etc) is precisely what makes it such a generally sluggish website platform, especially over time.
But that doesn’t have to be true, with the right planning and optimizing.
Our goal in optimizing the site is to take as many resources as you can and put them elsewhere. Think of it like an embedded YouTube video. Though it is appearing on your site, all of the bandwidth (the “opening and closing of the drawer”) is on YouTube’s side. The process I’ll outline below takes almost everything on your site and houses it on Amazon’s server, making Amazon open and close all those drawers for you. Your WordPress install will hum like the first day you read the words “Hello World!”
Amazon’s storage service is called Simple Storage Service, or S3 for short. Though not a true Content Delivery Network, it will act as one, serving content to users without taxing your server.
First off, this process does cost money. You have to have a card on file with Amazon to even sign up for the service. But, behold the costs I accumulated 14 days into my February billing cycle:
Also note that I host my church’s podcast and their web files on my personal Amazon account. Come to think of it, there are about 4 different domains using my S3 resources.
If a faster website is worth a couple of pennies every month, then read on.
After you’ve set up the account, return to your WordPress Dashboard and install/activate two plugins: Amazon Web Services and Amazon S3 and Cloudfront These two plugins will automatically upload any new media files (like when you add a picture or an audio file to a post) to Amazon.
A new link named “AWS” will appear in your dashboard’s left column, toward the bottom.
Only a couple more technical steps to get things up and running. Bear with me, here.
Then, using an FTP program (I use Cyberduck on a mac) open the file wp-config.php (located in the root of your WordPress install) and add the following two lines (replace the stars with your copied keys): define( 'AWS_ACCESS_KEY_ID', '********************' );
define( 'AWS_SECRET_ACCESS_KEY', '****************************************' );
Save that file back to the server.
Now, click the “AWS” link in your WordPress dashboard, and the “S3 and CloudFront” link that drops down.
On that settings page, you’ll need to name a new bucket. S3 bucket names have to be unique (in the whole world) so I recommend going with your URL. It’ll also make it easy should you decide to create 35 websites and host all of their content on S3, for like 45 cents a month.
You can ignore the CloudFront settings, and here’s how I have ticked the boxes on my setup:
Once that is saved, you are all set going forward. New images and other media that are uploaded to the site will be placed into Amazon’s capable hands for delivery to your readers.
If your website is new, you’re all set. But if like me you have years of blogging behind you and megabytes (or gigabytes) of images and other files in the /wp-uploads directory alone the fix above only slows the bleeding of server resources. I’m still researching the best ways to modify existing links. I found a plugin that is doing it for me, but I’m not very comfortable with how it’s doing it, leaving me open to some security risks.
Do you know of a fix? let me know in the comments!
I prefer phones with no case, and only a screen protector.
My wife is far more prone to hand her high-end communications device to a three-year-old with peanut butter on his fingers than I am. Thus, we knew that getting her both a case and a screen protector was an inevitable part of the process of switching to Republic Wireless.
We got both case and a three-pack of screen protectors on Amazon (and thanks to our prime membership got the shipping for free). Disclosure: none of the links below are affiliate links thanks to North Carolina lawmakers and Amazon not playing nicely, though I do get a free screen protector from the manufacturer by leaving a review (not necessarily a positive one) on a public website.
Here’s a link to the case we got.
The short version of my review of the case: It’s very protective, but makes the buttons on the side extremely hard to push and sometimes the flash on the camera washes out photos by reflecting off of the case. That said, it’s well worth 7 bucks.
The screen protector is very good, and very easy to apply (given that I have a history as a professional applier, your individual results may vary. I’ll give you some insider tips in just a sec.) As long as you center up the protector, it does not interfere with this particular case.
Quick tutorial on applying the Halo screen protector
The key to applying the protector is two finger-length pieces of clear Scotch Magic Tape. Also extremely helpful is a can of compressed air. But the clear tape is mandatory.
In a well-lit area, clean off the surface of the phone as thoroughly as possible. Pay close attention to dust, as it is the primary bubble-culprit.
Peel off the first (phone facing) side of the protector’s packaging, and blow on the screen one last time to remove any dust. Center up the screen protector by gently folding it in half vertically to form a semi-circle (don’t crease it) and lining up the microphone cutout and the speaker cutouts. Allow the protector to come to rest on the screen by letting go of the two sides.
If you are some sort of magician, you’ll have gotten this right the first time. If you are like the rest of us, it’ll be slightly off center and have at least three bubbles on the screen despite your best efforts of getting the dust away. No matter if it’s centered up perfectly or bubble free, at this point I peel off the second piece of packaging.
If your screen protector looks good, congrats. You can stop reading and go work on your other magic tricks.
If there are bubbles, you’ll need your pieces of tape.
Use one piece of tape to pull the protector partly off the screen (if you are centered up correctly) or fully off the screen (if you need a total redo). Then, using the other piece of tape, isolate the dust particles causing bubbles, and use the tape to pick them up. Some will be on the screen and others will be on the protector.
Once you’ve gotten all the bits of dust, your protector will be virtually invisible. The Halo protector seems thus far to be quite durable, as we’ve wiped peanut butter off of ours several times.
Today has been circled in our Socialexis calendar for months with the code “TWL Bndl” in digital red marker. But we’ll get back to that.
A few months ago Alexis and the team launched a site designed to help writers called The Write Life. I was minimally involved in the first-time set up, as I was still coming on board with the team at the time. Right out of the gate, the site got more traffic than anything I’ve ever been a part of, quickly reaching 30,000 unique visitors in a month by October (its 4th month). That number has only trended upward, closing out nearly 90,000 unique visitors in February (a short month).
The secret sauce is that the content is really helpful and targeted toward an engaged niche on the web: people who want to make a living by writing.
A few months ago Lexi announced to a few team members her goal of launching a product bundle. It’s a bundle of digital products worth nearly $800 bundled together and sold for $79 for a few days only.
She tasked me with the “tech side” of delivering the digital product and shoring up the site to be able to handle a flood of traffic without crumpling under the server load. I was also on hand for minor website tweaks and extensive testing of sales flow.
I am proud to say that with the help of a few really smart people, we feel ready for a flood of traffic this morning.
So, tell all of your friends who are writers or want to be: this product bundle is a STEAL. Go pick up your bundle today. After 11:59 PM on Wednesday March 19th, 2014 you’ll have to go back to paying $800 for all these goodies.
But as the server-side tech guy, can I ask you all to form a single file line to visit the website, just in case?
Update 10:45 AM:The site is doing fantastically. Credit it to the Media Temple hosting and some sweet server-side tweaks we’ve put in place. I went ahead and upgraded the server to the level 4 tier just to be safe. It was literally less than 5 seconds before I saw this happen to the memory usage (the brown line)
So far, I have saved about $450 in monthly charges since I switched from AT&T to Republic Wireless. (much love to my former employer, though.)
That’s in three months.
Now sure, that doesn’t count the $300 I had to pony up for each phone, so we still have a few months to go before the break-even mark (assuming I wouldn’t have upgraded my AT&T phones yet).
But I can assure you I won’t be going back.
I don’t want to paint a totally rosy picture—the Republic Wireless Moto X has dropped a significant number of calls. I suspect it has more to do with the wireless router at my office than it does with the technology in the phone, though. Also, my office is in a bit of a cell phone reception hole (my 4G LTE AT&T phone struggled here, too) so when it drops off of our regrettably slow office internet, the cell network supporting it just isn’t able to keep up, and the call gets dropped.
Has it been annoying? At times, yes.
Has it been $450 annoying? Not even close.
Plus, as of this morning, Republic Wireless has added the Moto G to their lineup, cutting the upfront cost to just $149 for getting on board.
Also, if you use my referral link http://benlikes.us/republic you save $20. (I also save $20, because that’s what friends are for.)